29 28 Our story Our story The finest Norwegian lambswool Røros Tweed has produced high-quality wool products since 1940, based on centuries-old local craft traditions. Along coasts, hillsides, and mountains Norwegian sheep can be seen moving freely in their natural habitat. Due to both the Norwegian climate and its pastures Norwegian wool is one of the world’s most animal-friendly textile fibres. Norwegian wool meets the criteria for Cradle to Cradle – for good animal welfare, low energy consumption, and minimal use of chemicals. In 2015 Norilia was the first wool producer awarded with the Svane certification, the official Nordic ecolabel. Norilia’s wool washing supplier has developed a process where 96% of the water is cleaned and reused, making the process even more sustainable. This means that our wool is a completely biodegrad-able and a renewable resource that does not require to be washed or treated in the same way as other fibre types.
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